The first six tools for a digital shop: site, email, checkout, files, analytics, and support — without stacking five overlapping SaaS bills.
A new digital shop does not need twenty subscriptions. It needs a site, a way to take payment, a way to deliver files, email, basic analytics, and a support inbox. Everything else is a later upgrade.
The first six
- Site: WordPress or a simple hosted page.
- Checkout: one payment tool that can sell a file or a license.
- Delivery: email with the file, or a logged-in download page.
- Email: broadcasts plus a welcome sequence.
- Analytics: enough to see traffic and checkout drops.
- Support: one shared inbox, not five chat widgets.
Add a membership, an affiliate tool, or a community only after the first product has paying customers. Cheap software is still expensive if it sits unused.